360 Marketing Strategy
Measured success is delivered with data-based solutions. We partner the highest quality creative professionals with the most intelligent digital systems.
lOTS TO cONSIDER
DIGITAL MANAGEMENT
Bernays preferred digital media experts are able to place your product in front of the right people exactly when and where they are. SEO, SEM, Search, Programmatic, Mobile, Web Design & Enhancements, Geotargeted Event Marketing and more are at your fingertips.
CONTENT PRODUCTION & IMPLEMENTATION
Creative content - especially high-quality video - is what builds trust and communicates to the masses. Having a professional team and insightful asset management is key to tell your story the way you want it to be told. Post-production, the most important step is using that content to draw conversions. We help you leverage media in tested channels to drive sales.
STRATEGIC PLANNING
The ability to plan ahead separates the good from the great. Proper forethought allow you to be agile when needed, but know the direction you want to go.
MEDIA PLANNING & NEGOTIATION
By getting to know your business, Bernays pinpoints the most desirable characteristics and the most effective communication channels.
AUDIENCE TARGETING
Knowing your audience is almost as important as knowing and believing in your product.
EXPANDING PAID REACH
Our preferred digital and traditional providers offer the highest quality media products with user-friendly reporting systems. This includes paid social media, sequential asset planning and more.
DATA ANALYSIS & EXPLANATION
Digital tracking tags and reporting software help us identify and follow targets throughout the sales/conversion process. We emphasize revenue over clicks in every case.